Marc Mencio AD
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Nike Shanghai Never Done Shop

To get Shanghai moving like never before, we launched Shanghai “Never Done Shop”, an immersive 360º retail space that lets you purchase Nike products, services and, experiences using your “sweat as currency” a.k.a. “Sweat Coins”, powered by your Nike+ data.

 
 
 
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Nike Shanghai Never Done Shop
Client: Nike

To get Shanghai moving like never before, we launched “Nike Shanghai Never Done Shop”, an immersive 360º retail space that lets you purchase Nike products, services and, experiences using your “sweat as currency” a.k.a. “Sweat Coins”, powered by your Nike+ data.

Awards:
FWA mobile site of the day.
AdFest.
ADC merit.
Webby honoree (2)
Webby nominee

> Campaign site

Agency:
AKQA Shanghai.

Role:
Senior Art Director.

Creative Team: 
Eric Cruz (ECD), Marc Mencio (SAD) , Kiki Wong (SAD) , Ed Yap (AD), Liwen Xu (Creative), Cheng Zi / Sia Song / Jochen Wang (Designers).