Shanghai Never Done Shop (Copy)
To get Shanghai moving like never before, we launched Shanghai “Never Done Shop”, an immersive 360º retail space that lets you purchase Nike products, services and, experiences using your “sweat as currency” a.k.a. “Sweat Coins”, powered by your Nike+ data.
The Shanghai Never Done Shop
Client: Nike
To get Shanghai moving like never before, Nike and AKQA Shanghai launched the “Never Done Shop”, an immersive 360º retail space that lets you purchase Nike products, services and, experiences using your “sweat as currency” a.k.a. “Sweat Coins”, powered by your Nike+ data.
Awards:
FWA mobile site of the day.
AdFest.
ADC merit.
Webby honoree (2)
Webby nominee
Agency:
AKQA Shanghai.
Role:
Senior Art Director.
Creative Team:
Eric Cruz (ECD), Marc Mencio (SAD) , Kiki Wong (SAD) , Ed Yap (AD), Liwen Xu (Creative), Cheng Zi / Sia Song / Jochen Wang (Designers).